The hidden meaning of the Amazon logo

Did you know the Amazon logo has a hidden meaning?

I suppose it’s not hidden at all actually, as it’s glaringly obvious once someone tells you. I am indebted to entrepreneur.com for revealing that the funny curved line under the Amazon logo is not a banana, as I always thought it was, but a clever graphic device doubling as a smiley and an arrow showing that Amazon is indeed the Everything Store, covering a to z.

Very clever, although the bottom of the z looks a bit put out about it.


 

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