Kindle Unlimited readership stays high in August 2022 while KDP Select Fund edges up by $100,000

The KDP Select Global Fund for Kindle Unlimited rose by $100,000 in August 2022 to $45.1 million after a big rise in July to $45 million.

The $45.1 million payout in August represented a 14% rise on an annualised basis from $39.6 million in August 2021.

The US KENP rate for August 2022 fell back to $0.0042 from $0.0043 in July and $0.0045 in May 2022. July and August are generally among the two lowest KENP rates of the year.

In the UK, the KENP rate for August 2022 stayed the same as July at £0.0030.

Readership figures stayed extremely strong as my calculations indicate there could have been a masssive total of around 10.73 billion KENPs read during August, up from 10.46 billion in July.

July was the first time that my calculations have shown a readership total topping 10 billion KENPs.

The figures I use for total KENPs read are entirely unofficial and use a calculation of dividing the total KDP Select Global Fund ($45.1 million) by the US KENP rate ($0.0042). These estimates are based entirely on the amount paid out under the KDP Select Global fund and are only an indication of possible trends.

August 2022 continued with the new increased monthly payouts of $1.5 million for the expanded KDP Select All-Stars bonuses awarded to best-selling authors and extended to all KDP markets.


Kindle Vella adds another $25,000 to monthly bonus for August 2022

The August 2022 Kindle Vella bonus is $975,000, rising by $25,000 again from $950,000 in July and $925,000 in June.

Stories are rewarded based on share of overall customer activity such as Faves, Follows, and Token redemption (free and paid), as well as publishing activity, including the number of new episodes and frequency of episodes published in the month of August.

If you’ve earned a bonus for August, you’ll receive an email and will see the bonus amount posted in your Kindle Vella Dashboard (https://kdpreports.amazon.com/kindle-vella) today. Your bonus and Kindle Vella royalty earnings will be paid out with your total KDP payments in October.

Amazon will continue to compensate episodes unlocked using free Tokens at the 200 Token bundle rate through December 2022. This compensation will be included with your overall bonus amount.


KINDLE UNLIMITED PAYOUTS 2020-2022

The US KENP payout figures for 20120-2022 are:

2020

January: $0.0044
February: $0.0045
March: $0.0046
April: $0.0042
May: $0.0042
June: $0.0045
July: $0.0043
August: $0.0043
September: $0.0045
October: $0.0045
November: $0.0046
December: $0.0045

2021

January: $0.0042
February: $0.0045
March: $0.0044
April: $0.0045
May: $0.0044
June: $0.0044
July: $0.0043
August: $0.0042
September: $0.0045
October: $0.0045
November: $0.0047
December: $0.0047

2022

January: $0.0043
February: $0.0045
March: $0.0043
April: $0.0044
May: $0.0045
June: $0.0046
July: $0.0043
August: $0.0042


The monthly KDP Select Global Fund totals for 2020-2022 are:

2020

January: $28.2 million
February: $27.2 million
March: $29 million
April: $30.3 million
May: $32.2 million
June: $32.3 million
July: $32.4 million
August: $32.6 million
September: $32.7 million
October: $32.9 million
November: $33.2 million
December: $34 million

Total for 2020: $377 million

Annual increase from 2019 to 2020: 25%

2021

January: $36 million
February: $33.5 million
March: $35.4 million
April: $35.5 million
May: $35.9 million
June: $36.5 million
July: $38.1 million
August: $39.6 million
September: $39.7 million
October: $39.8 million
November: $39.9 million
December: $40.2 million

Total for 2021: $450.1 million

Annual increase from 2020 to 2021: 19%

2022

January: $42.9 million
February: $39.4 million
March: $41.4 million
April: $41.5 million
May: $43.3 million
June: $43.4 million
July: $45 million
August: $45.1 million


The annual total figures for Kindle Unlimited since it started are:

2014: $31.735 million (Jul-Dec)

2015: $131.6 million

2016: $186 million

2017: $222.6 million

2018: $267.8 million

2019: $301.4 million

2020: $377 million

2021: $450.1 million

2022: $342 million so far

Grand total overall since Kindle Unlimited launched in July 2014 of $2,284,235,000 ($2.284 billion)